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Asheville, NC – NewSong Music is pleased to announce Red Jacket, the independently owned and award-winning orchard and juice maker, as the presenting sponsor of its 2014 programs. Located in the beautiful Finger Lakes Region of New York State along the rolling hills of Seneca Lake, Red Jacket Orchards is owned and operated by the second and third generations of the Nicholson family. “We couldn’t be more excited about this partnership,” said NewSong co-founder and director Gar Ragland. “Red Jacket’s approach to its farming and business practices really resonates with what we’re working to accomplish with NewSong. Its focus on quality, integrity, community and sustainability are principles that translate directly to the music and artists we strive to showcase and celebrate across our programs.”
Red Jacket Orchards operates year-round and has been growing and selling fresh fruit since 1958. Their widely popular cold pressed all-natural juices, which genuinely taste just like the fruit they’re pressed from, are available at retail stores across the country. New Yorkers can find their fresh produce and friendly staff perennial staples at NYC Greenmarkets across the five boroughs. Red Jacket’s juices are unfiltered and cloudy in appearance because they contain a nutrient punch of soluble fibers, antioxidants, vitamins and minerals. “Sponsoring NewSong is an opportunity for Red Jacket Orchards to work with an organization that is founded upon the very same values our brand stands for,” said Brian Nicholson, a third-generation owner of Red Jacket. “Just as NewSong is committed to the quality, sustainability and community of its music programs, Red Jacket Orchards hopes to provide the same for its customers.” As NewSong’s partner, Red Jacket is the presenting sponsor of this year’s 13th annual NewSong Contest, its international performance and songwriting competition and showcase, as well as this July’s six date NewSong Music concert series in New York City. Produced in collaboration with New York’s Arts Brookfield, the free lunchtime concert series will take place at the Grace Building Plaza in midtown and at lower Manhattan’s One New York Plaza. At each event, Red Jacket Orchards will be offering free samples of its fresh juices to thirsty concertgoers. About NewSong Music NewSong’s mission is to build and support a community of performers & songwriters across all genres and skill levels, introducing their music to a broader international audience. Its programs include a record label (NewSong Recordings), management services, concert curation and promotion, and the annual NewSong Contest, its international performance and songwriting competition and showcase now in its thirteenth year. NewSong’s partners include New York’s Lincoln Center for the Performing Arts, NPR’s Mountain Stage, Moog Music and the ASCAP Music Café at Sundance. About Red Jacket Orchards To obtain additional Red Jacket Orchards press materials please contact Nancy Trent or Pamela Wadler at 212-966-0024 or pam@trentandcompany.com. To obtain additional information on NewSong Music and any of its programs, please contact Ryan Cook at (904) 343-9775 or ryan@newsong-music.com. |
